A leave-in, soft lotion for heatless styling that provides 24-hour frizz reduction for an effortless air-dried finish. Eliminates frizz from air-dried hair with a nourishing blend of highly conditioning ingredientsProvides soft, touchable hold for low-maintenance stylingEnhances and smooths hair's natural pattern for a lived-in, effortless lookWelcome to hair minimalism, made easy. Enhance hair's natural pattern for the perfect effortless air-dried look with a touchable finish. This multi-tasking formula hydrates and nourishes hair without greasiness and dries soft - never crunchy, flaky, or sticky. Up to 81% frizz reduction for 24 hours**Based upon third-party laboratory study24-hour hold**Based upon third-party laboratory study. Dermstore has partnered with Flex to allow you to use your Health Savings Account (HSA) or Flexible Spending Account (FSA). This means you can now use your HSA or FSA debit card to buy Briogeo products with pre-tax dollars, resulting in net savings of 30-40%, depending on your tax bracket. Eligible for HSA/FSA with a letter of medical necessity at checkout. From dermatologist-recommended treatments to solutions for chronic skin conditions like acne, eczema, and rosacea, these products are both effective and eligible. | Briogeo Style + Treat™ Yuzu + Plum Oil Soft Power Air Dry Cream, 4 oz | Dermstore