Inspired by eye boogers. We just thought the name Eye Booger Coma Inducer might be over the top so we used "Rheum". Go ahead, Google "Rheum", you'll see it's kinda gross and even caused Taylor, our lead content writer, to ask "Is this name a mistake"? No Taylor, it's not a mistake, it's a testament to the great sleep that this plush comforter helps you achieve. Think about nights that you slept so good that when you finally woke up, you found a little crust in the corner of your eye. That happens mostly on nights you get a deep sleep...and that's what Rheum Coma Inducer is all about. When waking up with "Rheum", you know you had a great night of comfortable, ultra cozy sleep.